Victorinox Watches

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Swiss Army Brands Inc. and Victorinox AG formed a new watch company on May 11, 2005 called Victorinox Swiss Army Watch AG to market and distribute a unified brand of Victorinox/Swiss Army watches in all international markets outside the U.S., Canada and the Caribbean.

Swiss Army Brands is the exclusive U.S., Canadian and Caribbean marketer of Victorinox Original Swiss Army Knives, multitools and SwissCards.

The company also has its own line of Swiss Army Brand watches, sunglasses and writing instruments.

Victorinox is the majority shareholder of Swiss Army Brands, and the two companies have a business relationship dating back to 1937.